{"id":5819,"date":"2026-03-01T09:48:00","date_gmt":"2026-03-01T09:48:00","guid":{"rendered":"https:\/\/haberadmin.com\/?p=5819"},"modified":"2026-03-01T09:48:00","modified_gmt":"2026-03-01T09:48:00","slug":"saydam-ogrencilere-iletisimin-altin-kurallarini-anlatti","status":"publish","type":"post","link":"https:\/\/haberadmin.com\/?p=5819","title":{"rendered":"Saydam; \u00d6\u011frencilere ileti\u015fimin alt\u0131n kurallar\u0131n\u0131 anlatt\u0131!"},"content":{"rendered":"

Anadolu \u00dcniversitesi \u0130leti\u015fim Bilimleri Fak\u00fcltesi (\u0130BF) taraf\u0131ndan d\u00fczenlenen “\u0130leti\u015fim Bulu\u015fmalar\u0131” etkinli\u011finin konu\u011fu, ileti\u015fim alan\u0131nda uzun y\u0131llara dayanan birikimi ve \u00e7ok y\u00f6nl\u00fc kariyeriyle tan\u0131nan yazar ve ileti\u015fim dan\u0131\u015fman\u0131 Ali Saydam oldu. “Alg\u0131, \u0130tibar, \u0130li\u015fki ve \u0130leti\u015fim \u00dczerine” ba\u015fl\u0131\u011f\u0131yla \u0130BF \u015eener \u015een Salonu’nda ger\u00e7ekle\u015ftirilen seminere; Anadolu \u00dcniversitesi Rekt\u00f6r\u00fc Prof. Dr. Yusuf Ad\u0131g\u00fczel, \u0130l Jandarma Komutan\u0131 Tu\u011fgeneral Erhan Demir, Rekt\u00f6r Yard\u0131mc\u0131s\u0131 Prof. Dr. Erkan Erdemir, Rekt\u00f6r Dan\u0131\u015fman\u0131 ve \u0130BF Dekan\u0131 Prof. Dr. Bar\u0131\u015f K\u0131l\u0131n\u00e7, Rekt\u00f6r Dan\u0131\u015fman\u0131 Prof. Dr. Mustafa Bostanc\u0131, Genel Sekreter Ecevit \u00d6ks\u00fcz, \u00fcniversite y\u00f6netim kurulu \u00fcyeleri ile \u00e7ok say\u0131da \u00f6\u011frenci kat\u0131l\u0131m sa\u011flad\u0131.<\/p>\n

\"G\u00f6rsel\"<\/p>\n

\u0130LET\u0130\u015e\u0130M\u0130N TEMEL AMA\u00c7LARINDAN B\u0130R\u0130 \u0130T\u0130BAR<\/strong><\/p>\n

“Alg\u0131, \u0130tibar, \u0130li\u015fki ve \u0130leti\u015fim \u00dczerine” ba\u015fl\u0131\u011f\u0131 kapsam\u0131nda Anadolu \u00dcniversitesi \u00f6\u011frencileriyle bir araya gelen Ali Saydam, konu\u015fmas\u0131na ileti\u015fimin temel ama\u00e7lar\u0131ndan birinin itibar\u0131 g\u00fc\u00e7lendirmek oldu\u011funa vurgu yaparak ba\u015flad\u0131. Saydam, etkili ileti\u015fimin marka de\u011ferini y\u00fckseltti\u011fini, m\u00fc\u015fteri sadakatini art\u0131rd\u0131\u011f\u0131n\u0131 ve yeniden sat\u0131n alma davran\u0131\u015f\u0131n\u0131 te\u015fvik etti\u011fini belirterek bunun do\u011frudan ekonomik kazanca d\u00f6n\u00fc\u015ft\u00fc\u011f\u00fcn\u00fc ifade etti. Bir kurumun varl\u0131\u011f\u0131n\u0131 s\u00fcrd\u00fcrebilmesi i\u00e7in kamuoyunun yetki ve onay\u0131na ihtiya\u00e7 duydu\u011funu dile getiren Saydam, g\u00fc\u00e7l\u00fc bir itibar\u0131n \u00f6zellikle durgunluk d\u00f6nemlerinde ve kriz anlar\u0131nda kurumlar i\u00e7in koruyucu bir kalkan g\u00f6revi g\u00f6rd\u00fc\u011f\u00fcn\u00fc s\u00f6yledi. “\u0130tibar” kavram\u0131n\u0131n stratejik bir de\u011fer oldu\u011funun alt\u0131n\u0131 \u00e7izen Saydam, g\u00fcven kayb\u0131n\u0131n \u00e7o\u011fu zaman maddi kay\u0131plardan \u00e7ok daha y\u0131k\u0131c\u0131 sonu\u00e7lar do\u011furdu\u011funu vurgulad\u0131. Maddi zararlar\u0131n telafi edilebilece\u011fini, ancak itibar kayb\u0131n\u0131n onar\u0131lmas\u0131n\u0131n uzun zaman ve yo\u011fun \u00e7aba gerektirdi\u011fini s\u00f6zlerine ekledi.<\/p>\n

\"G\u00f6rsel\"<\/p>\n

“BEKLENT\u0130Y\u0130 Y\u00d6NETMEK, ALGI Y\u00d6NET\u0130M\u0130N\u0130N TEMEL KURALIDIR”<\/strong><\/p>\n

\u0130leti\u015fim s\u00fcrecinin merkezinde yer alan beklenti ve alg\u0131 kavramlar\u0131na da de\u011finen Ali Saydam, beklenti y\u00f6netiminin hayati bir \u00f6neme sahip oldu\u011funu belirtti. Beklentiler do\u011fru y\u00f6netilmedi\u011finde ya hayal k\u0131r\u0131kl\u0131\u011f\u0131 olu\u015ftu\u011funu ya da gere\u011finden fazla anlam y\u00fcklemesi yap\u0131ld\u0131\u011f\u0131n\u0131 ifade eden Saydam, her iki durumun da sa\u011fl\u0131ks\u0131z sonu\u00e7lar do\u011furdu\u011funu s\u00f6yledi. Gelecek beklentisinin y\u00f6netilmesinin alg\u0131 y\u00f6netiminin temel kural\u0131 oldu\u011funu vurgulayan Saydam, beklentilerin ne ula\u015f\u0131lmas\u0131 zor bir seviyeye ta\u015f\u0131nmas\u0131 ne de yetersizlik alg\u0131s\u0131 olu\u015fturacak \u015fekilde d\u00fc\u015f\u00fck tutulmas\u0131 gerekti\u011fini dile getirdi. Alg\u0131n\u0131n \u00e7o\u011fu zaman ger\u00e7e\u011fin kendisi olarak alg\u0131land\u0131\u011f\u0131n\u0131 belirten Saydam, insanlar\u0131n yaln\u0131zca olgulara de\u011fil, alg\u0131lara da inand\u0131\u011f\u0131n\u0131 ifade etti. Ba\u015far\u0131ya ula\u015fmak isteyenlerin alg\u0131n\u0131n kendi lehlerine i\u015flemesini sa\u011flamalar\u0131 gerekti\u011fini s\u00f6yleyen Saydam, bireylerin ve kurumlar\u0131n ikna edebilme kapasitesinin kazanma ya da kaybetme ihtimalini do\u011frudan etkiledi\u011fini kaydetti.<\/p>\n

Seminerin ard\u0131ndan Ali Saydam’\u0131n Anadolu \u00dcniversitesi \u0130leti\u015fim Bilimleri Fak\u00fcltesi \u00f6\u011frencilerine ba\u011f\u0131\u015flad\u0131\u011f\u0131 kitaplar i\u00e7in \u0130BF K\u00fct\u00fcphanesi b\u00fcnyesinde “Ali Saydam K\u00fct\u00fcphanesi” nin a\u00e7\u0131l\u0131\u015f kurdelesi kesildi. A\u00e7\u0131l\u0131\u015f, Rekt\u00f6r Prof. Dr. Yusuf Ad\u0131g\u00fczel ve Ali Saydam’\u0131n k\u00fct\u00fcphanenin \u00f6\u011frencilere ve akademik camiaya hay\u0131rl\u0131 olmas\u0131 temennileriyle ger\u00e7ekle\u015ftirildi. Program, k\u00fct\u00fcphane ziyareti ve toplu foto\u011fraf \u00e7ekimiyle sona erdi.<\/p>\n

Kaynak: \u0130HA<\/p>\n","protected":false},"excerpt":{"rendered":"

Anadolu \u00dcniversitesi \u0130leti\u015fim Bilimleri Fak\u00fcltesi (\u0130BF) taraf\u0131ndan d\u00fczenlenen “\u0130leti\u015fim Bulu\u015fmalar\u0131” etkinli\u011finin konu\u011fu, ileti\u015fim alan\u0131nda uzun…<\/p>\n","protected":false},"author":1,"featured_media":5820,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-5819","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gundem"],"_links":{"self":[{"href":"https:\/\/haberadmin.com\/index.php?rest_route=\/wp\/v2\/posts\/5819","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/haberadmin.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/haberadmin.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/haberadmin.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/haberadmin.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=5819"}],"version-history":[{"count":0,"href":"https:\/\/haberadmin.com\/index.php?rest_route=\/wp\/v2\/posts\/5819\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/haberadmin.com\/index.php?rest_route=\/wp\/v2\/media\/5820"}],"wp:attachment":[{"href":"https:\/\/haberadmin.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=5819"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/haberadmin.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=5819"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/haberadmin.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=5819"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}